My name is Ethan, I
am an Adelaide based Communication Designer and master’s student with over five
years of professional and academic experience.
After completing my
bachelor’s degree in 2017, I returned to academia in 2019 to refine my practical skills and engage with
design theory in a research context. As a part of Match Studio, I have since
worked collaboratively with clients such as the Maggie Beer Foundation, the
Samstag Museum of Art and the University of South Australia’s Career Services.
In the process developing large scale design outcomes that address relevant
problems that affect real people. Outside of University I have helped to
develop brand identities and marketing material for small businesses and
For me, the process
of creating effective design is finding meaning and order amongst chaos.
Wherein the often intersecting stages of empathise, define, ideate and test converge
towards a single outcome.
every problem has a unique solution, I try to avoid imposing a personal
aesthetic on to projects. That being said I have fondness for bold colours,
organic shapes and type that strikes the perfect balance between expression and
readability. Additionally I pride myself on having a strong eye for detail and
a compulsive tendency towards alignment and balance.
– Dining in Aged Care
for the Maggie Beer Foundation is a go-to resource for aged care homes filled
with recommendations to help reinvigorate people’s flavour for food, enhance
the dining experienceand improve the quality of life among residents.
Divided into environmental and sensory these recommendations cover the broad
economic and social spectrum of aged care homes, while also enabling co-design
practices to help home’s self-determine what changes can be made. This outcome
was in individual collaboration with fellow Match Studio designer Benjamin
Inspired by Carl Jung’s 12 archetypes, Find Your Self is a card game
that asks players to unlock their mind and determine how different personality
types would respond to different narrative situations. Designed as a clinical,
social, or self-facilitating tool for positive psychological behavioural change, Find Your
Self draws upon research into dual process theory and open-ended design to
enable scalability of application and a diverse set of user outcomes.
Mental Health - Let’s Deal With It
Let’s Deal With It is
a card game targeted
at young people aged 15 -25 that uses gamification as a social or clinical
conduit for cognitive behavioural therapy. Players compartmentalise the linear
progression of thoughts, feelings, and behaviour, in turn responding to
everyday situations through role play. This was in collaboration with fellow
designers Sarah Fazzini, Isabella Whittaker, Sarae Morella and Melinda Gaughwin,
with close consultation from Psychologist Dr Gareth Furber.
Career Services – Survey Report
A findings and
communications strategy report for the University’s Career Services based on
market research conducted by myself and co-designers Benjamin Altieri and Huong Tra Hoang. This written report is a
culmination of a survey devised to understand student awareness and engagement
with Career Services. Attention towards iconography, spacious infographics and
careful use of colour application have been utilised to succinctly convey the
complexity of demographic categories, trends and different academic communication